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3 Simple Metrics You Need to Track

“What gets measured gets done.” Someone, somewhere, at some time, said this. Or a version of this. I’m not quite sure. Either way, this is a good...

There are at least two times that my peer community saved my business. In 2013, after leaving my job to start my creative business, I found myself...

For a creative freelancer or entrepreneur, landing your first client matters. That’s obvious. However, what matters more is whether you can land...

One of the biggest issues creative freelancers or entrepreneurs face is that our services are often confusing. Way too confusing. Think about it:...

It was nearly four years before I got someone to help me with invoicing. Four long years doing something that I was terrible at, didn’t enjoy, and...

When you’re considering launching a creative freelance or entrepreneurial career, the appeal of “being your own boss” is very real. After all,...

I want to be clear to every creative reading these words: Business is NOT a necessary evil. But it IS necessary. So, follow the logic with me:...

I’ve been there, so I get it. Here you are, doing a job you don’t love and longing to do the creative work you were made to do. Maybe you’re...

“Value Proposition” is one of those businessy-sounding words that makes most creatives yawn. Perhaps you’ve heard it before, or maybe not. Either...

If you missed my original blog post called “7 things Creatives Must do Before a Sales Meeting”, take a moment and go back and read that. Here you...